Main Article Content

Abstract

Purpose of Study: This study aims to analyze the level of visibility of low-scale ground coffee agro-industry and determine the role of the government in the development of low-scale ground coffee agro-industry.


Methodology: This research was conducted using a low-scale survey agro-industry method which was applied to a ground coffee centre in one of the provinces in Indonesia. The number of samples is seven low-scale coffee business units. Data analysis used is financial analysis (NPV, IRR, Net B/C ratio, and Payback Period), Break-Even Point analysis, and sensitivity analysis.


Results: The results showed that the low-scale ground coffee agro-industry was profitable and looked to be continued (IRR 99%, NPV 27,883,981.46 to 16,076,282,505.24 and Net B/C of 1.02 to 1.32), the sensitivity analysis showed that the cost of production to the scale of costs decreased, namely the decline in production below 20%.


Application: The creativity of producers in the marketing of processed coffee products and innovation of flavour variants is important for consumer attractiveness in maintaining the stability of agro-industry income.


Novelty: As for the role of the government, the seven production units have received guidance, counselling, and training.

Keywords

Business Development Coffee Agro-industry Industry in Lampung

Article Details

Author Biography

Andi Thahir, Universitas Islam Negeri Raden Intan, Indonesia

He is a Doctor of Education, associate professor at State Islamic University of Raden Intan-Indonesia, Tarbiyah and Teaching Faculty, Department of Guidance and Counseling. He completed her undergraduate in the field of Psychology in Darul Ulum University-Indonesia. He masters degree Islamic Educational Psychology from Muhammadiyah Yogyakarta University-Indonesia in 2004 and He received a doctor's degree at the Jose Rizal University-Philippine in 2013. A. Thahir is interested in educational psychology, multicultural counseling, and creativity psychology.

How to Cite
Kesuma, I., Rusdan, Machrus, M., & Thahir, A. (2021). Business development & feasibility study of small-scale powdered coffee agroindustry. International Journal of Management, Innovation & Entrepreneurial Research, 7(2), 01-06. https://doi.org/10.18510/ijmier.2021.721

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