Authors retain the copyright without restrictions for their published content in this journal. HSSR is a SHERPA ROMEO Green Journal.
Publishing License
This is an open-access article distributed under the terms of
INTENTION TO PURCHASE LOCAL FOOD PRODUCTS AMONG INDONESIAN YOUNG CONSUMERS
Corresponding Author(s) : Sulis Riptiono
Humanities & Social Sciences Reviews,
Vol. 8 No. 4 (2020): July
Abstract
Purpose of the study: This study was undertaken to examine a theoretical concept that can increase consumer purchase intentions for local food products.
Methodology: This study involved 450 students as respondents, but only 437 data were eligible for testing. Data were analysed using structural equation modelling (SEM) and processed with AMOS 24.0 statistical tools.
Main Findings: The results of the research successfully revealed that cultural sensitivity was proven to have a negative effect on consumer ethnocentrism and had a negative effect on imported product judgment. Consumer ethnocentrism has a positive contribution to animosity toward foreign products and negatively influences imported product judgment. Intention to purchase local food products is positively influenced by consumer ethnocentrism and animosity toward foreign products and imported product judgment that has a negative effect. While testing the effect of animosity toward foreign products on imported product judgment was declared rejected or insignificant.
Applications of this study: Consumer cultural sensitivity on a foreign product can cause consumer ethnocentrism on local food products will decrease and can increase imported product judgment which is increasingly positive. This has implications for marketers to be able to increase consumer ethnocentrism which will later be able to make consumers prefer local products and can increase consumer purchase intentions on local food products.
Novelty/Originality of this study: This research conducted cultural sensitivity on consumer purchase intention with consumer ethnocentrism, consumer animosity, and imported product judgment within the empirical concept.
Keywords
Download Citation
Endnote/Zotero/Mendeley (RIS)BibTeX
- Ahmed, Z., Anang, R., Othman, N., & Sambasivan, M. (2013). To purchase or not to purchase US products: Role of religiosity, animosity, and ethnocentrism among Malaysian consumers. Journal of Services Marketing, 27, 551–563. https://doi.org/10.1108/JSM-01-2012-0023 DOI: https://doi.org/10.1108/JSM-01-2012-0023
- Aitken, R., Watkins, L., Williams, J., & Kean, A. (2020). The positive role of labelling on consumer’s perceived behavioural control and intention to purchase organic food. Journal of Cleaner Production, 255, 120334. https://doi.org/10.1016/j.jclepro.2020.120334 DOI: https://doi.org/10.1016/j.jclepro.2020.120334
- Ajzen, I. (2015). Consumer attitudes and behavior : The theory of planned behavior applied to food consumption decisions. Rivista Di Economia Agraria, LXX(2), 121–138.
- Alsharif, N. Z., Brennan, L., Abrons, J. P., & Chahine, E. B. (2019). An introduction to cultural sensitivity and global pharmacy engagement. American Journal of Pharmaceutical Education, 83(4), 592–603. https://doi.org/10.5688/ajpe7221 DOI: https://doi.org/10.5688/ajpe7221
- Bada, B. V., & Onuoha, C. U. (2018). Influence of customer loyalty, consumer animosity and purchase intention on Consumer ethnocentrism. European Scientific Journal, 14(11), 125–136. https://doi.org/10.19044/esj.2018.v14n11p125 DOI: https://doi.org/10.19044/esj.2018.v14n11p125
- Balabanis, G., & Diamantopoulos, A. (2016). Consumer xenocentrism as determinant of foreign product preference: A system justification perspective. Journal of International Marketing, 24(3), 58–77. https://doi.org/10.1509/jim.15.0138 DOI: https://doi.org/10.1509/jim.15.0138
- Beerli-Palacio, A., & MartÃn-Santana, J. D. (2018). Cultural sensitivity: an antecedent of the image gap of tourist destinations. Spanish Journal of Marketing, 22(1), 103–118. https://doi.org/10.1108/SJME-03-2018-002 DOI: https://doi.org/10.1108/SJME-03-2018-002
- Casado-Aranda, L. A., Sánchez-Fernández, J., Ibáñez-Zapata, J. Ã., & Liébana-Cabanillas, F. J. (2020). How consumer ethnocentrism modulates neural processing of domestic and foreign products: A neuroimaging study. Journal of Retailing and Consumer Services, 53 (May). https://doi.org/10.1016/j.jretconser.2019.101961 DOI: https://doi.org/10.1016/j.jretconser.2019.101961
- Fakharmanesh, S., & Miyandehi, R. G. (2013). The purchase of foreign products: The role of brand image, ethnocentrism and animosity: Iran market evidence, 6(1), 145–160.
- Fernández-ferrÃn, P., Bande-vilela, B., Klein, J. G., & RÃo-araújo, M. L. (2015). Consumer ethnocentrism and consumer animosity: Antecedents and consequences. International Journal of Emerging Markets, 10(1), 73–88. https://doi.org/10.1108/IJOEM-11-2011-0102 DOI: https://doi.org/10.1108/IJOEM-11-2011-0102
- Hair, J.F., Black, W.C., Babin, B.J. and Anderson, R.E. (2010), Multivariate Data Analysis: A Global Perspective, Pearson, Upper Saddle River, NJ.
- Hamin, H., Baumann, C., Tung, R. L., & Baumann, C. (2014). Attenuating double jeopardy of negative country of origin effects and latecomer brand an application study of ethnocentrism. Asia Pacific Journal of Marketing and Logistics, 26(1), 54–77. https://doi.org/10.1108/APJML-07-2013-0090 DOI: https://doi.org/10.1108/APJML-07-2013-0090
- Hsu, J. L., & Nien, H. (2008). Who are ethnocentric? Examining consumer ethnocentrism in Chinese societies. Journal of Consumer Behaviour, 7(December), 436–447. https://doi.org/10.1002/cb.262 DOI: https://doi.org/10.1002/cb.262
- Huang, Y.-A., Phau, I., & Lin, C. (2010). Effects of animosity and allocentrism on consumer ethnocentrism: Social identity on consumer willingness to purchase. Asia Pacific Management Review, 15(3), 359–376.
- Huang, Y. A., Phau, I., Lin, C., Chung, H. J., & Lin, K. H. C. (2008). Allocentrism and consumer ethnocentrism: Social identity on purchase intention. Social behavior and personality, 36(8), 1097–1110. https://doi.org/10.2224/sbp.2008.36.8.1097 DOI: https://doi.org/10.2224/sbp.2008.36.8.1097
- Karoui, S., & Khemakhem, R. (2019). Consumer ethnocentrism in developing countries. European Research on Management and Business Economics, 25(2), 63–71. https://doi.org/10.1016/j.iedeen.2019.04.002 DOI: https://doi.org/10.1016/j.iedeen.2019.04.002
- Kawaguchi-Suzuki, M., Hogue, M. D., Khanfar, N. M., Lahoz, M. R., Law, M. G., Parekh, J. Van Thang, V. (2019). Cultural sensitivity and global pharmacy engagement in Asia: India, Indonesia, Malaysia, Philippines, and Vietnam. American Journal of Pharmaceutical Education, 83(4), 651–664. https://doi.org/10.5688/ajpe7215 DOI: https://doi.org/10.5688/ajpe7215
- Khan, A., Khan, A., Ahmad, H., & Shafique, M. N. (2018). Consumer’s willingness to buy foreign products: Effect of consumer animosity and ethnocentrism. Sarhad Journal of Management Sciences, 4(2), 144–160. https://doi.org/10.31529/sjms.2018.4.2.2 DOI: https://doi.org/10.31529/sjms.2018.4.2.2
- Khan, H., Daryanto, A., & Liu, C. (2019). How anticipated regret influences the effect of economic animosity on consumer’s reactions towards a foreign product. International Business Review, 28(2), 405–414. https://doi.org/10.1016/j.ibusrev.2018.12.008 DOI: https://doi.org/10.1016/j.ibusrev.2018.12.008
- Kim, J., Namkoong, K., & Chen, J. (2020). Predictors of online news-sharing intention in the U.S and South Korea: An application of the theory of reasoned action. Communication Studies, 1–17. https://doi.org/10.1080/10510974.2020.1726427 DOI: https://doi.org/10.1080/10510974.2020.1726427
- Kiriri, P. N. (2019). Consumer perception: Animosity, ethnocentrism, and willingness to buy chinese products. European Journal of Marketing and Economics, 2(1), 32–46. https://doi.org/10.26417/ejme.v2i1.p32-46 DOI: https://doi.org/10.26417/ejme.v2i1.p32-46
- Klein, J. G., Ettenson, R., & Morris, M. D. (1998). The Animosity model of foreign product purchase: An empirical test in the people’s Republic of China. Journal of Marketing, 62(1), 89–100. https://doi.org/10.1177/002224299806200108 DOI: https://doi.org/10.1177/002224299806200108
- Lee, C., & Choi, G.-G. (2019). Effects of global consumer culture positioning versus local consumer culture positioning in TV advertisements on consumer’s brand evaluation and attitude toward brand. Journal of Korea Trade, 23(8), 89–109. https://doi.org/10.35611/jkt.2019.23.8.89 DOI: https://doi.org/10.35611/jkt.2019.23.8.89
- Lee, H. M., Chen, T., Chen, Y. S., Lo, W. Y., & Hsu, Y. H. (2020). The effects of consumer ethnocentrism and consumer animosity on perceived betrayal and negative word-of-mouth. Asia Pacific Journal of Marketing and Logistics, (105). https://doi.org/10.1108/APJML-08-2019-0518 DOI: https://doi.org/10.1108/APJML-08-2019-0518
- Lim, C. C., & Goh, Y. N. (2019). Investigating the purchase intention toward healthy drinks among urban consumers in Malaysia. Journal of Foodservice Business Research, 22(3), 286–302. https://doi.org/10.1080/15378020.2019.1603043 DOI: https://doi.org/10.1080/15378020.2019.1603043
- Loo, R., & Shiomi, K. (1999). A Structural and cross-cultural evaluation of the inventory of cross-cultural sensitivity. Journal of Social Behavior and Personality1, 14(2), 267–278.
- Ma, J., Yang, J., & Yoo, B. (2020). The moderating role of personal cultural values on consumer ethnocentrism in developing countries: The case of Brazil and Russia. Journal of Business Research, 108(September 2019), 375–389. https://doi.org/10.1016/j.jbusres.2019.12.031 DOI: https://doi.org/10.1016/j.jbusres.2019.12.031
- Nguyen, T. D., Nguyen, T. T. M., & Barrett, N. J. (2008). Consumer ethnocentrism, cultural sensitivity, and intention to purchase local products-evidence from Vietnam. Journal of Consumer Behaviour, 7, 88–100. https://doi.org/10.1002/cb.238 DOI: https://doi.org/10.1002/cb.238
- Prince, M., Yaprak, A. N., & Palihawadana, D. (2017). The Moral bases of consumer ethnocentrism and consumer cosmopolitanism as purchase dispositions. Journal of Consumer Marketing, 36(3), 429–438. https://doi.org/10.1108/JCM-11-2017-2432 DOI: https://doi.org/10.1108/JCM-11-2017-2432
- Quang, N. N., DinhChien, T., & Long, N. H. (2017). The effects of consumer ethnocentrism and consumer animosity on the willingness to buy with the mediating role of products judgments: Children’s food case. Advances in Economics and Business, 5(8), 466–475. https://doi.org/10.13189/aeb.2017.050805 DOI: https://doi.org/10.13189/aeb.2017.050805
- Rahmawati, N. A., & Muflikhati, I. (2016). Effect of consumer ethnocentrism and perceived quality of product on buying behavior of domestic and foreign food Products: A case study in Pekanbaru, Riau, Indonesia. Journal of Consumer Science, 1(1), 1–13. https://doi.org/10.29244/jcs.1.1.1-13 DOI: https://doi.org/10.29244/jcs.1.1.1-13
- Ramadania, Gunawan, S., & Jamaliah. (2013). Country of origin effect and animosity on the attitude and purchase intention of foreign products. ASEAN Marketing Journal, 5(1), 59–68. https://doi.org/10.21002/amj.v5i1.2176 DOI: https://doi.org/10.21002/amj.v5i1.2176
- Remar, D., Campbell, J., & Dipietro, R. B. (2016). The impact of local food marketing on purchase decision and willingness to pay in a foodservice setting. Journal of Foodservice Business Research, 19(1), 89–108. https://doi.org/10.1080/15378020.2016.1129224 DOI: https://doi.org/10.1080/15378020.2016.1129224
- Riptiono, S. (2020). Pengaruh allocentris dan animosity terhadap niat beli konsumen pada produk makanan lokal dengan ethnocentrism sebagai intervening variabel. Jurnal Aplikasi Manajemen Dan Bisnis, 6(2), 379–388. https://doi.org/10.17358/jabm.6.2.379 DOI: https://doi.org/10.17358/jabm.6.2.379
- Riptiono, S., Suroso, A., & Anggraeni, A. I. (2020). Examining the determinant factors on consumer switching intention toward Islamic bank in Central Java, Indonesia. Humanities & Social Sciences Reviews, 8(2), 364–372. https://doi.org/10.18510/hssr.2020.8241 DOI: https://doi.org/10.18510/hssr.2020.8241
- Saffu, K., Walker, J. H., & Mazurek, M. (2010). The role of consumer ethnocentrism in a buy national campaign in a transitioning country. International Journal of Emerging Markets, 5(2), 203–226. https://doi.org/10.1108/17468801011031829 DOI: https://doi.org/10.1108/17468801011031829
- Sekaran, U., & Bougie, R. J. (2010). Research Methods for Business: A skill-building approach (5th Edition). Chichester, West Sussex, United Kingdom: John Wiley & Sons Ltd.
- Shankarmahesh, M. N. (2006). Consumer ethnocentrism: an integrative review of its antecedents and consequences. International Marketing Review, 23(2), 146–172. https://doi.org/10.1108/02651330610660065 DOI: https://doi.org/10.1108/02651330610660065
- Sharma, S., Shimp, T. A., & Shin, J. (1995). Consumer ethnocentrism: A test of antecedents and moderators. Academy of Marketing Science, 23(1), 26–37. https://doi.org/10.1007/BF02894609 DOI: https://doi.org/10.1007/BF02894609
- Shin, Y. H., & Hancer, M. (2016). The role of attitude, subjective norm, perceived behavioral control, and moral norm in the intention to purchase local food products. Journal of Foodservice Business Research, 19(4), 338–351. https://doi.org/10.1080/15378020.2016.1181506 DOI: https://doi.org/10.1080/15378020.2016.1181506
- Siamagka, N. T., & Balabanis, G. (2015). Revisiting consumer ethnocentrism: review, reconceptualization, and empirical testing. Journal of International Marketing, 23(3), 66–86. https://doi.org/10.1509/jim.14.0085 DOI: https://doi.org/10.1509/jim.14.0085
- Souiden, N., Ladhari, R., & Chang, L. (2018). Chinese perception and willingness to buy taiwanese brands The role of ethnocentrism and animosity. Asia Pacific Journal of Marketing and Logistics, 30(4), 816–836. https://doi.org/10.1108/APJML-09-2017-0203 DOI: https://doi.org/10.1108/APJML-09-2017-0203
- Strizhakova, Y., Coulter, R. A., & Price, L. L. (2012). The young adult cohort in emerging markets: Assessing their glocal cultural identity in a global marketplace. International Journal of Research in Marketing, 29(1), 43–54. https://doi.org/10.1016/j.ijresmar.2011.08.002 DOI: https://doi.org/10.1016/j.ijresmar.2011.08.002
- Sünnetçioğlu, A., Çakici, A. C., & Erdem, S. H. (2020). The effect of travel lifestyle, cultural sensitivity, and food neophobia on local food preference. Journal of Tourism and Gastronomy Studies, 8(2), 746–761. https://doi.org/10.21325/jotags.2020.576 DOI: https://doi.org/10.21325/jotags.2020.576
- Tomić Maksan, M., KovaÄić, D., & Cerjak, M. (2019). The influence of consumer ethnocentrism on purchase of domestic wine: Application of the extended theory of planned behavior. Appetite, 142(July), 104393. https://doi.org/10.1016/j.appet.2019.104393 DOI: https://doi.org/10.1016/j.appet.2019.104393
- Torrico, B. H., & Frank, B. (2017). Consumer desire for personalisation of products and services: Cultural antecedents and consequences for customer evaluations. Total Quality Management & Business Excellence, 30(3–4), 355–369. https://doi.org/10.1080/14783363.2017.1304819 DOI: https://doi.org/10.1080/14783363.2017.1304819
- Verlegh, P. W. J. (2007). Home country bias in product evaluation: The complementary roles of economic and socio-psychological motives. Journal of International Business Studies, 38, 361–373. https://doi.org/10.1057/palgrave.jibs.8400269 DOI: https://doi.org/10.1057/palgrave.jibs.8400269
- Vuong, B. N., & Khanh Giao, H. N. (2020). The impact of perceived brand globalness on consumer’s purchase intention and the moderating role of consumer ethnocentrism: An evidence from Vietnam. Journal of International Consumer Marketing, 32(1), 47–68. https://doi.org/10.1080/08961530.2019.1619115 DOI: https://doi.org/10.1080/08961530.2019.1619115
- Wang, C. L., & Chen, Z. X. (2004). Consumer ethnocentrism and willingness to buy domestic products in a developing country setting: Testing moderating effects. Journal of Consumer Marketing, 21(6), 391–400. https://doi.org/10.1108/07363760410558663 DOI: https://doi.org/10.1108/07363760410558663
- Wang, L., Wong, P. P. W., & Narayanan, E. A. (2020). The demographic impact of consumer green purchase intention toward green hotel selection in China. Tourism and Hospitality Research, 20(2), 210–222. https://doi.org/10.1177/1467358419848129 DOI: https://doi.org/10.1177/1467358419848129
- Wong, S., Hsu, C., & Chen, H. (2018). To buy or not to buy? Consumer attitudes and purchase intentions for suboptimal food. International Journal of Environmental Research and Public Health, 15, 1–13. https://doi.org/10.3390/ijerph15071431 DOI: https://doi.org/10.3390/ijerph15071431
- Yen, Y. S. (2018). Extending consumer ethnocentrism theory: The moderating effect test. Asia Pacific Journal of Marketing and Logistics, 30(4), 907–926. https://doi.org/10.1108/APJML-09-2017-0226 DOI: https://doi.org/10.1108/APJML-09-2017-0226
References
Ahmed, Z., Anang, R., Othman, N., & Sambasivan, M. (2013). To purchase or not to purchase US products: Role of religiosity, animosity, and ethnocentrism among Malaysian consumers. Journal of Services Marketing, 27, 551–563. https://doi.org/10.1108/JSM-01-2012-0023 DOI: https://doi.org/10.1108/JSM-01-2012-0023
Aitken, R., Watkins, L., Williams, J., & Kean, A. (2020). The positive role of labelling on consumer’s perceived behavioural control and intention to purchase organic food. Journal of Cleaner Production, 255, 120334. https://doi.org/10.1016/j.jclepro.2020.120334 DOI: https://doi.org/10.1016/j.jclepro.2020.120334
Ajzen, I. (2015). Consumer attitudes and behavior : The theory of planned behavior applied to food consumption decisions. Rivista Di Economia Agraria, LXX(2), 121–138.
Alsharif, N. Z., Brennan, L., Abrons, J. P., & Chahine, E. B. (2019). An introduction to cultural sensitivity and global pharmacy engagement. American Journal of Pharmaceutical Education, 83(4), 592–603. https://doi.org/10.5688/ajpe7221 DOI: https://doi.org/10.5688/ajpe7221
Bada, B. V., & Onuoha, C. U. (2018). Influence of customer loyalty, consumer animosity and purchase intention on Consumer ethnocentrism. European Scientific Journal, 14(11), 125–136. https://doi.org/10.19044/esj.2018.v14n11p125 DOI: https://doi.org/10.19044/esj.2018.v14n11p125
Balabanis, G., & Diamantopoulos, A. (2016). Consumer xenocentrism as determinant of foreign product preference: A system justification perspective. Journal of International Marketing, 24(3), 58–77. https://doi.org/10.1509/jim.15.0138 DOI: https://doi.org/10.1509/jim.15.0138
Beerli-Palacio, A., & MartÃn-Santana, J. D. (2018). Cultural sensitivity: an antecedent of the image gap of tourist destinations. Spanish Journal of Marketing, 22(1), 103–118. https://doi.org/10.1108/SJME-03-2018-002 DOI: https://doi.org/10.1108/SJME-03-2018-002
Casado-Aranda, L. A., Sánchez-Fernández, J., Ibáñez-Zapata, J. Ã., & Liébana-Cabanillas, F. J. (2020). How consumer ethnocentrism modulates neural processing of domestic and foreign products: A neuroimaging study. Journal of Retailing and Consumer Services, 53 (May). https://doi.org/10.1016/j.jretconser.2019.101961 DOI: https://doi.org/10.1016/j.jretconser.2019.101961
Fakharmanesh, S., & Miyandehi, R. G. (2013). The purchase of foreign products: The role of brand image, ethnocentrism and animosity: Iran market evidence, 6(1), 145–160.
Fernández-ferrÃn, P., Bande-vilela, B., Klein, J. G., & RÃo-araújo, M. L. (2015). Consumer ethnocentrism and consumer animosity: Antecedents and consequences. International Journal of Emerging Markets, 10(1), 73–88. https://doi.org/10.1108/IJOEM-11-2011-0102 DOI: https://doi.org/10.1108/IJOEM-11-2011-0102
Hair, J.F., Black, W.C., Babin, B.J. and Anderson, R.E. (2010), Multivariate Data Analysis: A Global Perspective, Pearson, Upper Saddle River, NJ.
Hamin, H., Baumann, C., Tung, R. L., & Baumann, C. (2014). Attenuating double jeopardy of negative country of origin effects and latecomer brand an application study of ethnocentrism. Asia Pacific Journal of Marketing and Logistics, 26(1), 54–77. https://doi.org/10.1108/APJML-07-2013-0090 DOI: https://doi.org/10.1108/APJML-07-2013-0090
Hsu, J. L., & Nien, H. (2008). Who are ethnocentric? Examining consumer ethnocentrism in Chinese societies. Journal of Consumer Behaviour, 7(December), 436–447. https://doi.org/10.1002/cb.262 DOI: https://doi.org/10.1002/cb.262
Huang, Y.-A., Phau, I., & Lin, C. (2010). Effects of animosity and allocentrism on consumer ethnocentrism: Social identity on consumer willingness to purchase. Asia Pacific Management Review, 15(3), 359–376.
Huang, Y. A., Phau, I., Lin, C., Chung, H. J., & Lin, K. H. C. (2008). Allocentrism and consumer ethnocentrism: Social identity on purchase intention. Social behavior and personality, 36(8), 1097–1110. https://doi.org/10.2224/sbp.2008.36.8.1097 DOI: https://doi.org/10.2224/sbp.2008.36.8.1097
Karoui, S., & Khemakhem, R. (2019). Consumer ethnocentrism in developing countries. European Research on Management and Business Economics, 25(2), 63–71. https://doi.org/10.1016/j.iedeen.2019.04.002 DOI: https://doi.org/10.1016/j.iedeen.2019.04.002
Kawaguchi-Suzuki, M., Hogue, M. D., Khanfar, N. M., Lahoz, M. R., Law, M. G., Parekh, J. Van Thang, V. (2019). Cultural sensitivity and global pharmacy engagement in Asia: India, Indonesia, Malaysia, Philippines, and Vietnam. American Journal of Pharmaceutical Education, 83(4), 651–664. https://doi.org/10.5688/ajpe7215 DOI: https://doi.org/10.5688/ajpe7215
Khan, A., Khan, A., Ahmad, H., & Shafique, M. N. (2018). Consumer’s willingness to buy foreign products: Effect of consumer animosity and ethnocentrism. Sarhad Journal of Management Sciences, 4(2), 144–160. https://doi.org/10.31529/sjms.2018.4.2.2 DOI: https://doi.org/10.31529/sjms.2018.4.2.2
Khan, H., Daryanto, A., & Liu, C. (2019). How anticipated regret influences the effect of economic animosity on consumer’s reactions towards a foreign product. International Business Review, 28(2), 405–414. https://doi.org/10.1016/j.ibusrev.2018.12.008 DOI: https://doi.org/10.1016/j.ibusrev.2018.12.008
Kim, J., Namkoong, K., & Chen, J. (2020). Predictors of online news-sharing intention in the U.S and South Korea: An application of the theory of reasoned action. Communication Studies, 1–17. https://doi.org/10.1080/10510974.2020.1726427 DOI: https://doi.org/10.1080/10510974.2020.1726427
Kiriri, P. N. (2019). Consumer perception: Animosity, ethnocentrism, and willingness to buy chinese products. European Journal of Marketing and Economics, 2(1), 32–46. https://doi.org/10.26417/ejme.v2i1.p32-46 DOI: https://doi.org/10.26417/ejme.v2i1.p32-46
Klein, J. G., Ettenson, R., & Morris, M. D. (1998). The Animosity model of foreign product purchase: An empirical test in the people’s Republic of China. Journal of Marketing, 62(1), 89–100. https://doi.org/10.1177/002224299806200108 DOI: https://doi.org/10.1177/002224299806200108
Lee, C., & Choi, G.-G. (2019). Effects of global consumer culture positioning versus local consumer culture positioning in TV advertisements on consumer’s brand evaluation and attitude toward brand. Journal of Korea Trade, 23(8), 89–109. https://doi.org/10.35611/jkt.2019.23.8.89 DOI: https://doi.org/10.35611/jkt.2019.23.8.89
Lee, H. M., Chen, T., Chen, Y. S., Lo, W. Y., & Hsu, Y. H. (2020). The effects of consumer ethnocentrism and consumer animosity on perceived betrayal and negative word-of-mouth. Asia Pacific Journal of Marketing and Logistics, (105). https://doi.org/10.1108/APJML-08-2019-0518 DOI: https://doi.org/10.1108/APJML-08-2019-0518
Lim, C. C., & Goh, Y. N. (2019). Investigating the purchase intention toward healthy drinks among urban consumers in Malaysia. Journal of Foodservice Business Research, 22(3), 286–302. https://doi.org/10.1080/15378020.2019.1603043 DOI: https://doi.org/10.1080/15378020.2019.1603043
Loo, R., & Shiomi, K. (1999). A Structural and cross-cultural evaluation of the inventory of cross-cultural sensitivity. Journal of Social Behavior and Personality1, 14(2), 267–278.
Ma, J., Yang, J., & Yoo, B. (2020). The moderating role of personal cultural values on consumer ethnocentrism in developing countries: The case of Brazil and Russia. Journal of Business Research, 108(September 2019), 375–389. https://doi.org/10.1016/j.jbusres.2019.12.031 DOI: https://doi.org/10.1016/j.jbusres.2019.12.031
Nguyen, T. D., Nguyen, T. T. M., & Barrett, N. J. (2008). Consumer ethnocentrism, cultural sensitivity, and intention to purchase local products-evidence from Vietnam. Journal of Consumer Behaviour, 7, 88–100. https://doi.org/10.1002/cb.238 DOI: https://doi.org/10.1002/cb.238
Prince, M., Yaprak, A. N., & Palihawadana, D. (2017). The Moral bases of consumer ethnocentrism and consumer cosmopolitanism as purchase dispositions. Journal of Consumer Marketing, 36(3), 429–438. https://doi.org/10.1108/JCM-11-2017-2432 DOI: https://doi.org/10.1108/JCM-11-2017-2432
Quang, N. N., DinhChien, T., & Long, N. H. (2017). The effects of consumer ethnocentrism and consumer animosity on the willingness to buy with the mediating role of products judgments: Children’s food case. Advances in Economics and Business, 5(8), 466–475. https://doi.org/10.13189/aeb.2017.050805 DOI: https://doi.org/10.13189/aeb.2017.050805
Rahmawati, N. A., & Muflikhati, I. (2016). Effect of consumer ethnocentrism and perceived quality of product on buying behavior of domestic and foreign food Products: A case study in Pekanbaru, Riau, Indonesia. Journal of Consumer Science, 1(1), 1–13. https://doi.org/10.29244/jcs.1.1.1-13 DOI: https://doi.org/10.29244/jcs.1.1.1-13
Ramadania, Gunawan, S., & Jamaliah. (2013). Country of origin effect and animosity on the attitude and purchase intention of foreign products. ASEAN Marketing Journal, 5(1), 59–68. https://doi.org/10.21002/amj.v5i1.2176 DOI: https://doi.org/10.21002/amj.v5i1.2176
Remar, D., Campbell, J., & Dipietro, R. B. (2016). The impact of local food marketing on purchase decision and willingness to pay in a foodservice setting. Journal of Foodservice Business Research, 19(1), 89–108. https://doi.org/10.1080/15378020.2016.1129224 DOI: https://doi.org/10.1080/15378020.2016.1129224
Riptiono, S. (2020). Pengaruh allocentris dan animosity terhadap niat beli konsumen pada produk makanan lokal dengan ethnocentrism sebagai intervening variabel. Jurnal Aplikasi Manajemen Dan Bisnis, 6(2), 379–388. https://doi.org/10.17358/jabm.6.2.379 DOI: https://doi.org/10.17358/jabm.6.2.379
Riptiono, S., Suroso, A., & Anggraeni, A. I. (2020). Examining the determinant factors on consumer switching intention toward Islamic bank in Central Java, Indonesia. Humanities & Social Sciences Reviews, 8(2), 364–372. https://doi.org/10.18510/hssr.2020.8241 DOI: https://doi.org/10.18510/hssr.2020.8241
Saffu, K., Walker, J. H., & Mazurek, M. (2010). The role of consumer ethnocentrism in a buy national campaign in a transitioning country. International Journal of Emerging Markets, 5(2), 203–226. https://doi.org/10.1108/17468801011031829 DOI: https://doi.org/10.1108/17468801011031829
Sekaran, U., & Bougie, R. J. (2010). Research Methods for Business: A skill-building approach (5th Edition). Chichester, West Sussex, United Kingdom: John Wiley & Sons Ltd.
Shankarmahesh, M. N. (2006). Consumer ethnocentrism: an integrative review of its antecedents and consequences. International Marketing Review, 23(2), 146–172. https://doi.org/10.1108/02651330610660065 DOI: https://doi.org/10.1108/02651330610660065
Sharma, S., Shimp, T. A., & Shin, J. (1995). Consumer ethnocentrism: A test of antecedents and moderators. Academy of Marketing Science, 23(1), 26–37. https://doi.org/10.1007/BF02894609 DOI: https://doi.org/10.1007/BF02894609
Shin, Y. H., & Hancer, M. (2016). The role of attitude, subjective norm, perceived behavioral control, and moral norm in the intention to purchase local food products. Journal of Foodservice Business Research, 19(4), 338–351. https://doi.org/10.1080/15378020.2016.1181506 DOI: https://doi.org/10.1080/15378020.2016.1181506
Siamagka, N. T., & Balabanis, G. (2015). Revisiting consumer ethnocentrism: review, reconceptualization, and empirical testing. Journal of International Marketing, 23(3), 66–86. https://doi.org/10.1509/jim.14.0085 DOI: https://doi.org/10.1509/jim.14.0085
Souiden, N., Ladhari, R., & Chang, L. (2018). Chinese perception and willingness to buy taiwanese brands The role of ethnocentrism and animosity. Asia Pacific Journal of Marketing and Logistics, 30(4), 816–836. https://doi.org/10.1108/APJML-09-2017-0203 DOI: https://doi.org/10.1108/APJML-09-2017-0203
Strizhakova, Y., Coulter, R. A., & Price, L. L. (2012). The young adult cohort in emerging markets: Assessing their glocal cultural identity in a global marketplace. International Journal of Research in Marketing, 29(1), 43–54. https://doi.org/10.1016/j.ijresmar.2011.08.002 DOI: https://doi.org/10.1016/j.ijresmar.2011.08.002
Sünnetçioğlu, A., Çakici, A. C., & Erdem, S. H. (2020). The effect of travel lifestyle, cultural sensitivity, and food neophobia on local food preference. Journal of Tourism and Gastronomy Studies, 8(2), 746–761. https://doi.org/10.21325/jotags.2020.576 DOI: https://doi.org/10.21325/jotags.2020.576
Tomić Maksan, M., KovaÄić, D., & Cerjak, M. (2019). The influence of consumer ethnocentrism on purchase of domestic wine: Application of the extended theory of planned behavior. Appetite, 142(July), 104393. https://doi.org/10.1016/j.appet.2019.104393 DOI: https://doi.org/10.1016/j.appet.2019.104393
Torrico, B. H., & Frank, B. (2017). Consumer desire for personalisation of products and services: Cultural antecedents and consequences for customer evaluations. Total Quality Management & Business Excellence, 30(3–4), 355–369. https://doi.org/10.1080/14783363.2017.1304819 DOI: https://doi.org/10.1080/14783363.2017.1304819
Verlegh, P. W. J. (2007). Home country bias in product evaluation: The complementary roles of economic and socio-psychological motives. Journal of International Business Studies, 38, 361–373. https://doi.org/10.1057/palgrave.jibs.8400269 DOI: https://doi.org/10.1057/palgrave.jibs.8400269
Vuong, B. N., & Khanh Giao, H. N. (2020). The impact of perceived brand globalness on consumer’s purchase intention and the moderating role of consumer ethnocentrism: An evidence from Vietnam. Journal of International Consumer Marketing, 32(1), 47–68. https://doi.org/10.1080/08961530.2019.1619115 DOI: https://doi.org/10.1080/08961530.2019.1619115
Wang, C. L., & Chen, Z. X. (2004). Consumer ethnocentrism and willingness to buy domestic products in a developing country setting: Testing moderating effects. Journal of Consumer Marketing, 21(6), 391–400. https://doi.org/10.1108/07363760410558663 DOI: https://doi.org/10.1108/07363760410558663
Wang, L., Wong, P. P. W., & Narayanan, E. A. (2020). The demographic impact of consumer green purchase intention toward green hotel selection in China. Tourism and Hospitality Research, 20(2), 210–222. https://doi.org/10.1177/1467358419848129 DOI: https://doi.org/10.1177/1467358419848129
Wong, S., Hsu, C., & Chen, H. (2018). To buy or not to buy? Consumer attitudes and purchase intentions for suboptimal food. International Journal of Environmental Research and Public Health, 15, 1–13. https://doi.org/10.3390/ijerph15071431 DOI: https://doi.org/10.3390/ijerph15071431
Yen, Y. S. (2018). Extending consumer ethnocentrism theory: The moderating effect test. Asia Pacific Journal of Marketing and Logistics, 30(4), 907–926. https://doi.org/10.1108/APJML-09-2017-0226 DOI: https://doi.org/10.1108/APJML-09-2017-0226